Keys To Direct Selling Success From an Industry Vet

Steve Tew, President of 4life Research will be sharing how they’ve been able to establish a successful direct selling company in more than 20 countries. He touts his success to a key strategies that he’ll be sharing in his keynote address.

Steve’s Bio:

Steve Tew joined the direct selling industry in 1996 and has served as President of 4Life Research™ since 2004. Previously, he held positions as Chief Financial Officer and Chief Operating officer with 4Life® and ShapeRite® Concepts, Ltd. In August 2000, ShapeRite and 4Life merged operations.

Steve has overseen the international expansion and growth of 4Life since joining the company in 2000. Under Steve’s direction, 4Life has opened offices in 22 countries around the world and is doing business through various business models in over 50 countries. 4Life was recognized by Inc. magazine in 2003 as the 15th fastest growing, privately-owned company in the United States. 4Life was named a member of the Direct Selling News $100 Million Club, a distinguished group of direct selling companies with annual global wholesale revenue of $100 million or more.

 

Looking Beyond the Headlines of Social Media; Why User Generated Content is a Must for Direct Selling Organizations

The incredible growth of social media has captured headlines and caused corporate marketing teams to scramble to develop a social media strategy. The pace of innovation can be disconcerting for executives who understand that information is a company’s lifeblood and social media seems like a platform to lose control of it. In his presentation, Vince Han will walk through the key principles behind the power of social media and how corporations can use it to influence their independent sales force to achieve their corporate goals.

Vincent’s Bio:

Vincent Han is CEO and co-founder of Change Anything, the leading platform that helps people change their bad habits to good. Change Anything is based on decades of the world’s finest social science, documented in the NY Times bestselling books, Influencer, The Power to Change Anything, and Change Anything, The New Science of Personal Success.

Vincent has spent his career in successfully starting and building innovative online media-based startups. While earning his MBA at the MIT Sloan School of Management, he was also an “Entrepreneur-In-Residence” (EIR) at Battery Ventures, one of the premier Venture Capital funds with more than $2B under management.

Vincent was recently named on of Utah Business Magazine’s 40 top business leaders under 40.

 

Worldwide Health Claims, Updates and Strategies
meyer//meisterernst, The Regulatory Department

  • What can you claim about your products outside the US?
  • What are the latest updates on the health claims regulations in EU?
  • What are other important health claims updates in the major direct selling markets?
  • How do I stay up to date with claims enforcement?

The Regulatory Department and meyer//meisterernst have teamed up to discuss international claim updates and strategies. This seminar will help you understand the how to navigate the guidelines for international claims, assess your risk, avoid pitfalls and launch products with usable claims.

Andreas Meisterernst:
EU Attorney, Managing Editor of “European Food and Feed Law Review”

  • European Food Safety Association opinions and first authorizations of health claims
  • Use of authorized health claims within the EU

The Regulatory Department – Scott Taylor:
International Regulatory Consulting Firm

  • International health claim updates
  • Staying on top of claims regulations
  • Strategies for devising international claims

Andreas’ Bio:

Andreas is the founding partner of the law firm of meyer // meisterernst, Munich, Dusseldorf and Milan. His firm specialises in food and pharmaceutical law. He is a visiting lecturer on food law at the Technical University, Munich. Managing editor of the “European Food and Feed Law Review” (EFFL) and co-editor of the German journal “Zeitschrift für Stoffrecht” (StoffR), both Lexxion. Co-editor of the German loose-leaf law books “Health & Nutrition Claims” and “Food Supplements and Food for Special Medical Purposes” (both published by Behr’s) and of the recently published English law book “Health and Nutrition claims” (Lexxion). Author of a large number of academic papers on food, pharmaceutical and competition law subjects. Member of the Legal Committee of the Bund für Lebensmittelrecht und Lebensmittelkunde (BLL – German Food Law and Food Science Federation) and of the working group on food supplements of BLL.

Scott’s Bio:

Has worked for and consulted for some of the largest nutritional and cosmetic MLM companies in the world. He has helped cosmetic companies launch nutritionals and nutritional companies launch cosmetics. His company now operates in over 50 countries worldwide and has some of the largest nutritional and cosmetic direct selling companies in the world as repeat clients.

 

Fast Track to International Expansion: Access Technology Solutions

Chris Boyle, President and CEO, Access Technology Solutions

Given the slow-growth sales environment that direct sellers face in the U.S., it’s time for direct sellers to wake up to international sales opportunities. A growing number of leading direct selling companies are finding lucrative, double-digit sales growth opportunities in Asia and Europe.

Why are these “early birds” getting ahead, grabbing market share and becoming so rich so quickly while others wait and try to eke out a living in a slow growth domestic market? Access CEO Chris Boyle will provide some insider tips that can help direct sellers get on the fast-track to international success.

Mr. Boyle’s presentation will discuss:

  • International growth forecasts for direct sellers/marketers
  • Opportunities and barriers facing direct sellers/marketers expanding internationally
  • Emerging and best practices for going global
  • Common mistakes to avoid
  • What your international distributors (and their customers) expect from you
  • How to choose the right international partners

The presentation will include direct insights from ACCESS CLIENT’s journey into new markets and will conclude with an interactive Q &A session.

Chris’s Bio:

Chris Boyle is President and CEO of Access Technology Solutions, a company he co-founded in 2002. Access is a leading logistics and technology service provider helping direct selling companies enter into international markets.

Under his leadership, Access has grown to over $20M in sales and has been included in the Utah’s 50 fastest growing companies for four years in a row. In 2009, Access was featured in the prestigious Inc. 500 list of the fastest growing private companies in the U.S. and named “Utah Valley’s Best Kept Entrepreneurial Secret.” Boyle was also named as a finalist in the Ernst and Young Entrepreneur of the Year Contest for the Utah Region.

He has served as a senior software engineer and director of engineering for such industry giants as Novell and WordPerfect. Boyle has developed innovative business models combining international e-commerce portals with multi-vendor shopping carts, landed cost engines, multi-currency payment systems, integrated freight tracking and logistics management systems.

In addition to his technology and business expertise Mr. Boyle is fluent in spoken and written Japanese, and has spent over 25 years working with Japan, China, Korea and other Asian countries, as well as Europe.

 

Optimising Your Alternative Payments – New Global Data

Alternative payment methods currently account for 22% of ecommerce transaction value worldwide and this is continuing to grow. Equipped with new global data, Senior Business Development Manager for WorldPay US Ian Wisbey aims to provide a complete picture of the alternative payments market today and how you can take advantage of it.

Ian will cover:

  • Where alternative payments are growing
  • How the various payment methods are segmented and what it means
  • How specific alternative payments work
  • The fraud characteristics alternative payments have

Ian’s Bio:

Ian has nearly 10 years of experience within the international ecommerce payments space. This has been attained with WorldPay in the UK in addition to Ian’s relocation to the USA over 5 years ago. Ian is now the Senior Business Development Manager covering the whole of the USA.

Ian’s strengths are working with corporate merchants advising them on Multicurrency ecommerce, Global acquiring along with knowledge of multiple payment types & fraud management techniques. His goals and priorities have been to work with US based corporate merchants expanding globally to provide them an end to end solution that reduces cost of acceptance along with increasing merchants business.

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